Organisational Behaviour For B.Com, B.B.A., M.Com & M.B.A.
Organizational behavior has been given an important place in our courses of studies in various business management, public administration, etc. No student of these disciplines can afford without knowledge of this important branch of knowledge. The study of organizational behaviour furnishes a framework for understanding and appreciating the many forces that affect behavior in organizations. The present textbook ‘Organizational Behaviour’ is designed to introduce students of business economics and management to the method and application of Statistics. This book is of utmost utility for the students of various courses namely B.Com, M.Com,BBA and MBA, etc. For the help of the students, the subject matter of the book is simple, comprehensible and easily understandable. Moreover, wherever required, important facts, examples, tables, graphs, etc. are used for enhancing the quality of the chapters. For a better understanding of various theories and principles in each lesson, Practical Problems And Solutions are also included. In addition to this for self-assessment, at the end of each chapter Long Answer Type Questions, Short Answer Type Questions and Objective Type Questions are given.
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Organisational Behaviour For B.Com., M. Com., B.B.A. & M.B.A.
Organizational behaviour has been given an important place in our courses of studies in various business management, public administration, etc. No student of these disciplines can afford without knowledge of this important branch of knowledge. The study of organizational behaviour furnishes a framework for understanding and appreciating the many forces that affect behavior in organizations. The present textbook ‘Organizational Behaviour’ is designed to introduce students of business economics and management to the method and application of Statistics. This book is of utmost utility for the students of various courses namely B.Com, M.Com, BBA and MBA, etc. For the help of the students, the subject matter of the book is simple, comprehensible and easily understandable. Moreover, wherever required, important facts, examples, tables, graphs, etc. are used for enhancing the quality of the chapters. For a better understanding of various theories and principles in each lesson, Practical Problems And Solutions are also included. In addition to this for self-assessment, at the end of each chapter Long Answer Type Questions, Short Answer Type Questions and Objective Type Questions are given.
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Organizational Behaviour (संगठनात्मक व्यवहार) for BBA, MBA, B.Com. & M.Com.
Organizational Behaviour (संगठनात्मक व्यवहार) Book बी.बी.ए. (BBA), एम.बी.ए (MBA)., बी.कॉम (BCom), म.कॉम (MCom) और अन्य कोर्स कर रहे छात्रों यह पुस्तक उपयोगी होगी। प्रस्तुत पुस्तक की भाषा सरल एवं बोधगम्य है। तकनीकी शब्दों को हिन्दी तथा अंग्रेजी दोनों ही भाषाओं में दिया गया है। लेखकों की अन्य पुस्तकों की भाँति प्रस्तुत पुस्तक की भाषा भी अत्यन्त सरल, सुबोध एवं रोचक है। प्रत्येक अध्याय में परीक्षाओं में पूछे गये मुख्य प्रश्नों को दिया गया है। पुस्तक में तीनों प्रकार के प्रश्न- दीर्घ उत्तरीय, लघु उत्तरीय एवं वस्तुनिष्ठ प्रश्नों का समावेश किया गया है।
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Personnel Management and Industrial Relations (सेवीवर्ग प्रवन्ध एवं औद्योगिक सम्बन्ध)
सेवीवर्ग प्रवन्ध एवं औद्योगिक सम्बन्ध (Personnel Management and Industrial Relations) पुस्तक विभिन्न विश्वविद्यालयों में लागू पाठ्यक्रम के अनुसार तैयार की गई है। बी.बी.ए (BBA), एम.बी.ए (MBA).,बी. ए. (B.A), एम. ए.(M.A), बी.कॉम (B.Com), म.कॉम (M.Com) और अन्य कोर्स कर रहे छात्रों यह पुस्तक उपयोगी होगी। औद्योगिक क्षेत्र की इस पुस्तक में दी गई सामग्री उपयोगी सिद्ध होगी। प्रस्तुत पुस्तक विश्वविद्यालयों में अध्ययनरत स्नातकोत्तर छात्रों तथा शोधार्थियों के लिए अधिक उपयोगी है एवं सरल भाषा को ध्यान रखते हुए प्रस्तुत किया गया है | तकनीकी शब्दों को हिन्दी तथा अंग्रेजी दोनों ही भाषाओं में दिया गया है।
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Principles of Business Management (व्यवसाय प्रबन्ध के सिद्धांत) For B.Com, B.B.A., M.Com & M.B.A.
प्रस्तुत पुस्तक ‘व्यवसाय प्रबन्ध के सिद्धान्त’ (Principles of Business Management) विभिन्न पाठ्यक्रमों जैसे की बी.कॉम (B.Com), बी.बी.ए (BBA), एम.कॉम (M.Com), एम.बी.ए (MBA) आदि के विद्यार्थियों के लिए एक अत्यंत उपयोगी पुस्तक है। यह पुस्तक संशोधन होने के पश्चात नवीन पाठ्यक्रम के अनुसार तैयार करी गई है। विद्यार्थियों की सहायता हेतु, पुस्तक की विषय-सामग्री सरल, सुबोध एवं बोधगम्य भाषा में दी गई है एवं उचित स्थान पर आवश्यक आंकड़े, उदहारण, सारिणी, नवीनतम न्यायिक निर्णयों, आदि का उपयोग करा गया है। प्रत्येक अध्याय के सिद्धांतों को समझने के लिए व्यावहारिक प्रश्न उत्तर (Practical Problems And Solutions) एवं स्वयं का आंकलन करने के लिए अध्याय के अंत में विभिन्न विश्वविद्यालयों की परीक्षाओं में पूछे गए दीर्घ उत्तरीय प्रश्न (Long Answer Type Questions), लघु उत्तरीय प्रश्न (Short Answer Type Questions) एवं वस्तुनिष्ठ प्रश्न (Objective Type Questions) दिए गए हैं।
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Principles of Business Management For .Com, M.Com, BBA & MBA
The book Principles of Business Management is of utmost utility for the students of various courses namely B.Com, M.Com, BBA, MBA, etc. This book has been prepared according to the revised syllabus. For the help of the students, the subject matter of the book is simple, comprehensible and easily understandable. Moreover, wherever required, important facts, examples, tables, graphs, etc. are used for enhancing the quality of the chapters. For self-assessment, at the end of each chapter, Long Answer Type Questions, Short Answer Type Questions and Objective Type Questions are given that were asked in previous examinations of various universities.
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Principles of Marketing For B.Com, B.B.A., M.Com & M.B.A.
The book ‘Principles of Marketing’ is of utmost utility for the students of various courses namely B.Com, M.Com, BBA, MBA, etc. This book has been prepared according to the revised syllabus. For the help of the students, the subject matter of the book is simple, comprehensible and easily understandable. Moreover, wherever required, important facts, examples, tables, graphs, etc. are used for enhancing the quality of the chapters. For self-assessment, at the end of each chapter, Long Answer Type Questions, Short Answer Type Questions and Objective Type Questions are given that were asked in previous examinations of various universities.
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Sales Management For B.Com & B.B.A.
The book ‘Sales Management’ is of utmost utility for the students of various courses namely B.Com, BBA etc. This book has been prepared according to the revised syllabus. For the help of the students, the subject matter of the book is simple, comprehensible and easily understandable. Moreover, wherever required, important facts, examples, tables, graphs, etc. are used for enhancing the quality of the chapters. For a better understanding of various theories and principles in each lesson, Practical Problems And Solutions are also included. In addition to this for self-assessment, at the end of each chapter Long Answer Type Questions, Short Answer Type Questions and Objective Type Questions are given that were asked in previous examinations of various universities.
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Strategic Management For B.Com, BBA, M.Com & MBA
The book, Strategic Management is for students pursuing B.Com, BBA, M.Com, MBA and other commerce and professional courses. It is according to the syllabus of various universities. This book provides the student with a general insight into the historical development of management practices and international business policies. Each topic in this book is explained simply and clearly. Each point is illustrated with suitable examples. A sincere attempt has been made to present the subject matter of this book in a lucid, concise and simplified manner.
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