Advanced Auditing For B.Com, BBA, M.Com & MBA
The book, Advanced Auditing is for students pursuing B.Com, BBA, M.Com, MBA and other commerce and for students taking professional exams conducted by the Institute of Chartered Accountants. It is according to the syllabus of various universities. The book contains the latest approach to the practice and changes in the legislation. The basic motto is to generate interest in the subject in the mind of the students and prepare them for their examinations. The book seeks to provide a thorough understanding of the theoretical and practical concepts of Advanced Auditing. The book contains the latest information about the subject broadly, sensible way and simple language. The subject of this book is prepared scientifically and analytically.
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Advertising and Sales Promotion For B.Com
Provisionally, the book, Advertising and Sales Promotion is in the syllabus of B.Com in several universities. But, anyone interested in selling and advertising can buy this book. Advertising is a brilliant form of art that has become an indispensable part of our lives. As the business scene has transformed for the better in our country, much is happening on the advertising front. This book deals with the dynamic concept of Sales Promotion and its effect on the consumer, and a lot more.
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Book keeping and Accountancy
Who can buy? The book has been strictly prepared following the latest syllabus and examination pattern prescribed by UP Board for class XII. The book is presented in a simple, detailed and lucid manner. It includes all the questions asked in the previous papers. Each chapter in the book contains several solved numericals explaining each concept. Each chapter is followed by practice questions which have been classified into Essay type, Short answer type, Objective type and Numericals for better understanding of the chapter. Answer to all the questions along with hints is given. For the table of contents click on the look inside option.
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Business Environment (व्यावसायिक पर्यावरण)
व्यावसायिक पर्यावरण Business Environment Book में आज के भूमण्डलीकरण तथा उदारीकरण की स्थिति में बड़ी तेजी से केवल परिवर्तन ही नहीं हो रहे हैं, अपितु ये परिवर्तन उतनी ही शीघ्रता से पूरे विश्व में फैल भी जाते हैं। इसका उदाहरण है 2007 के मध्य में सृजित वैश्विक वित्तीय संकट, जो 2008 में वैश्विक आर्थिक संकट के रूप में विकसित, विकासशील और उदीयमान प्रकार के सभी देशों में फैल गया। कहा जाता है कि 1930 की महान आर्थिक मन्दी के पश्चात् की यह सबसे बड़ी आर्थिक मन्दी है। इसलिए इस मन्दी की पृष्टभूमि में ‘व्यावसायिक पर्यावरण’ नामक मेरी पुस्तक का पूर्णतः संशोधित एवं परिवर्द्धित संस्करण आवश्यक हो गया है। यह संस्करण इसी उद्देश्य को पूरा करता है। पुस्तक के संशोधित संस्करण में नीति आयोग द्वारा घोषित त्रिवर्षीय कार्य योजना 2017-18 से 2019-20 को पुस्तक में सम्मिलित किया गया। व्यावसायिक पर्यावरण (Business Environment Book) अधिकतर विश्वविद्यालयों में B.Com कर रहे छात्रों के लिए है। विषय सूची के लिए लुक इनसाइड के बटन पर क्लिक करे।
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Business Environment For BBA, B.Com, MBA, M.Com
The book, Business Environment is for students pursuing BBA, B.Com, MBA, M.Com and other commerce and professional courses.
Features of the Book
- The book attempts to sketch the various important aspects of the business environment interface.
- The information has been presented in a lucid manner with comprehensive coverage of all topics.
- It includes up-to-date information and practical illustrations from the business world.
- Key words provided at the beginning of each chapter will help students to understand the subject faster and enhance their vocabulary.
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Business Ethics For B.Com, B.B.A., M.Com & M.B.A.
The book Business Ethics is for students pursuing B.Com, B.B.A., M.Com, M.B.A. and other professional courses from various Indian Universities. In the book, each point is illustrated with suitable examples. The aim of buying this book- 'Business Ethics' is to generate interest in the subject in the mind of students and prepare them for their examinations. One of the conditions that brought business ethics to the forefront is the demise of small-scale, high trust and face-to-face enterprises and the emergence of huge multinational corporate structures capable of drastically affecting the everyday lives of the masses.
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Business Regulatory Framework for B.Com. (Honors & General)
Business Regulatory Framework is specially designed to serve as an undergraduate textbook for B.Com. (Honors & General) students of various universities across India
Features of the Book
- Difficult provisions of Law have been discussed with the help of examples from day-to-day life.
- The book includes questions asked in the examination of various universities. Hints have been given at the end of each chapter to solve the questions.
- The intricate and complicated rules of the Acts have been made clear and understandable with suitable examples and case laws.
- The questions at the end of each chapter include Long Answer Questions, Short Answer Questions, and Objective Questions as per the Latest Exam Pattern.
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Consumer Behaviour For B.B.A & M.B.A
Consumer Behaviour is one of the most important instruments of business management and development. It enables the companies’ to maximize their profits by properly analyzing consumer behavior. To serve the purpose of enhancing the understanding of consumer behavior, we bring forward the latest edition of the book ‘Consumer Behaviour’. This book is of utmost utility for the students of various courses namely BBA, MBA, etc. This book has been prepared according to the revised syllabus. For the help of the students, the subject matter of the book is simple, comprehensible and easily understandable. Moreover, wherever required, important facts, examples, tables, case studies, etc. are used for enhancing the quality of the chapters. For self-assessment, at the end of each chapter, Long Answer Type Questions, Short Answer Type Questions and Objective Type Questions are given that were asked in previous examinations of various universities.
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Corporate Law For B. Com, BBA, M.Com, MBA
The book, Corporate Law has been written primarily for the students preparing for B. Com, BBA, M.Com, MBA, Law and other commerce and professional courses.
- The difficult provisions of Corporate Law have been illustrated with the help of Indian and English cases decided by the law courts.
- For thematic unity, the subject has been discussed topic-wise but for ready reference relevant sections have been quoted. The subject is presented in a very simple language.
- Important questions asked in various examinations have been given at the end of each chapter.
- To make the book more useful Objective Type Questions with their answers have also been given at the end of each chapter.
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