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  • व्यावसायिक वित्त (Business Finance) Vyavsayik Vitt For B.Com. Sem.-5 (According to NEP-2020)व्यावसायिक वित्त (Business Finance) Vyavsayik Vitt For B.Com. Sem.-5 (According to NEP-2020)

    व्यावसायिक वित्त (Business Finance) Vyavsayik Vitt For B.Com. Sem.-5 (According to NEP-2020)

    विषय सूची :- 1. व्यावसायिक वित्त प्रस्तावना 2. वित्तीय आयोजन एवं पूँजीकरण 3. पूँजी-बजटिंग 4. पूंजी-ढाँचा 5. पूंजी की लागत 6. लाभांश नीति 7. कोषों के स्रोत - दीर्घकालीन एवं अल्पकालीन 8. कार्यशील पूंजी का प्रबंधन 9. नवीन निर्गमन बाजार 10. द्वितीयक (स्टॉक) बाजार...
    Rs. 225.00
    Rs. 250.00
    Rs. 225.00
  • विपणन के मूल आधार (Fundamentals of Marketing) Vipdan Ke Mool Adhaar For B.Com. Sem.-4 (According to NEP-2020)विपणन के मूल आधार (Fundamentals of Marketing) Vipdan Ke Mool Adhaar For B.Com. Sem.-4 (According to NEP-2020)

    विपणन के मूल आधार (Fundamentals of Marketing) Vipdan Ke Mool Adhaar For B.Com. Sem.-4 (According to NEP-2020)

    विषय सूची :- 1. विपणन- अर्थ ( सूक्ष्म तथा वृहत् अर्थ में ), प्रकृति, क्षेत्र एवं महत्व 2. विपणन अवधारणा 3. विपणन मिश्रण ( अन्तर्लय ) विचार ( अवधारणा ) 4. विपणन पर्यावरण ( वातावरण ) 5. उपभोक्ता व्यवहार6. बाजार विभक्तिकरण एवं स्थितिकरण 7....
    Rs. 247.00
    Rs. 275.00
    Rs. 247.00
  • मानव संसाधन प्रबन्ध (Human Resource Management) Manav Sansadhan Prabhandh For B.Com. Sem.-6 (According to NEP-2020)मानव संसाधन प्रबन्ध (Human Resource Management) Manav Sansadhan Prabhandh For B.Com. Sem.-6 (According to NEP-2020)

    मानव संसाधन प्रबन्ध (Human Resource Management) Manav Sansadhan Prabhandh For B.Com. Sem.-6 (According to NEP-2020)

    विषय सूची :- 1. मानव संसाधन प्रबन्ध-अर्थ, अवधारणा एवं कार्य 2. मानव संसाधन प्रबन्धक का विकास 3. ⁠मानव संसाधन प्रबन्धक-कार्य, भूमिका, दायित्व एवं चुनौतियाँ 4. ⁠मानव संसाधन प्रबन्ध (कार्यबल विविधता, सशक्तिकरण, स्वैच्छिक सेवानिवृत्ति योजना, कार्य जीवन सन्तुलन एवं आकार कम करना) 5. ⁠भर्ती 6....
    Rs. 216.00
    Rs. 240.00
    Rs. 216.00
  • Human Resource Management For B.Com. Sem.-6 (According to NEP-2020)Human Resource Management For B.Com. Sem.-6 (According to NEP-2020)

    Human Resource Management For B.Com. Sem.-6 (According to NEP-2020)

    Table of Contents: 1. Human Resource Management : Meaning, Concept and Functions 2. Development of Human Resource Management 3. Human Resource Manager : Functions, Role, Duties and Challenges 4. Human Resource Management (Workforce Diversity,Empowerment VRS, Work Life Balance and Downsizing) 5. Recruitment 6. Selection...
    Rs. 243.00
    Rs. 270.00
    Rs. 243.00
  • Fundamentals of Marketing For B.Com. Sem.-4 (According to NEP-2020)Fundamentals of Marketing For B.Com. Sem.-4 (According to NEP-2020)

    Fundamentals of Marketing For B.Com. Sem.-4 (According to NEP-2020)

    Table of Content:- 1. Marketing : Meaning (Micro and Macro Meaning), Nature, Scope and Importance 2. Marketing Concept 3. The Concept of Marketing Mix 4. Marketing Environment 5. Consumer Behaviour 6. Market Segmentation and Positioning 7. Product 8. Product Identification–Brand, Trademark, Packaging and Labelling...
    Rs. 225.00
    Rs. 250.00
    Rs. 225.00
  • Digital Marketing For B.Com. Sem.-4 (According to NEP-2020)Digital Marketing For B.Com. Sem.-4 (According to NEP-2020)

    Digital Marketing For B.Com. Sem.-4 (According to NEP-2020)

    Table of Content:- 1. Basics of Marketing 2. An Introduction to Digital Marketing 3. An Introduction to Websites 4. Search Engine Optimisation 5. Google Ads 6. Customer Relationship Management 7. Introduction To Web Analytics 8. Social Media Marketing 9. Introduction to Youtube 10. E-Mail...
    Rs. 189.00
    Rs. 210.00
    Rs. 189.00
  • Business Finance For B.Com. Sem.-5 (According to NEP-2020)Business Finance For B.Com. Sem.-5 (According to NEP-2020)

    Business Finance For B.Com. Sem.-5 (According to NEP-2020)

    Table of Content : 1. Business Finance: Introduction 2. Financial Planning and Capitalization 3. Capital-Budgeting 4. Capital-Structure 5. Cost of Capital 6. Dividend Policy 7. Sources of Funds : Long-Term And Short-Term 8. Management of Working Capital 9. New Issue Markets 10. Secondary (Stock)...
    Rs. 216.00
    Rs. 240.00
    Rs. 216.00