Business Economics For B.B.A. (According to NEP-2020)

Contents:

1. Business Economics : Nature, Scope and its Relationship With Other Subjects 2. Fundamental Economic Tools 3. Demand Analysis 4. Elasticity of Demand and its Role in Managerial Decisions 5. The Concept of Revenue 6. Demand Forecasting 7. Production Function and Law of Variable Proportions 8. Returns To Scale 9. Economies and Diseconomies of Scale 10. Theory of Cost, Cost Reduction and Cost Control 11. Economies and Diseconomies of Scale 12. Indifference Curve Analysis 13. Market and Its Classification 14. Pricing Methods 15. Price and Output Decisions Under Perfect Competition 16. Equilibrium of Firm Under Perfect Competition 17. Price and Output Decisions Under Monopoly and Discriminating Monopoly 18. Price and Output Decisions Under Monopolistic (Imperfect) Competition 19. Price and Output Decisions Under Oligopoly 20. Profit and Functions of Profit 21. Profit Maximisation 22. Break-Even Analysis 23. Elementary Idea of Inflation.

Author's: The authors of this book is Dr. V. C. Sinha & Dr. Ritika Sinha.